The Toolkit / Development / The Launchpad
Development · Tool 08 of 16
The Launchpad
Get it ready for lift-off.
Prepare what's built for launch: release versions to small circles of people, compare them, and pick the one that's ready.
The board
Ten sections on one page
Print it, fill it in, and score each section from 1 to 5. Your score is out of 50.
How to use it
The ten sections of the Launchpad
What to do in each section, and what a 1, a 3 and a 5 look like. Score yourself honestly; the low scores tell you where to work next.
- 1
What's ready
The kept chunks, and what they add up to.
List the kept chunks from the Foundry and what they add up to.
- 1Started
- Unfinished chunks.
- 3Good
- The kept chunks.
- 5Excellent
- The kept chunks, adding up to the journey's main moments.
- 2
The version
Its number, what's in it, what changed.
Give the version a number, list what's in it and what changed since the last one.
- 1Started
- Versions you can't tell apart.
- 3Good
- A numbered version with its contents.
- 5Excellent
- A numbered version, its contents and every change since the last, so anyone can tell versions apart.
- 3
Who gets which version
The circles of people.
Decide which circle gets which version: the team, the Simulator's real people, a small slice of others.
- 1Started
- Everyone at once.
- 3Good
- Two or more circles.
- 5Excellent
- Small, named circles, each with its version, widening only as each one proves out.
- 4
What we're testing
What's different between A and B, and why.
Write what's different between version A and version B, and what you expect to learn.
- 1Started
- Two versions with no clear difference.
- 3Good
- A clear difference.
- 5Excellent
- One clear difference, with what you expect and what result would settle it.
- 5
Version A
What it is, and who has it.
Describe version A and who has it.
- 1Started
- Unclear.
- 3Good
- Described, with who has it.
- 5Excellent
- Described, with who has it, since when, and how many.
- 6
Version B
What it is, and who has it.
Describe version B and who has it.
- 1Started
- Unclear.
- 3Good
- Described, with who has it.
- 5Excellent
- Described, with who has it, since when, and how many.
- 7
What people did
Did they use it again and again?
Watch what people did with each version: did they come back without being asked?
- 1Started
- Compliments.
- 3Good
- Usage for each version.
- 5Excellent
- Repeated, unprompted use for each version, measured the same way.
- 8
The winner
Which version, and why.
Pick the version that worked better, and say why.
- 1Started
- A favourite.
- 3Good
- A winner.
- 5Excellent
- A winner chosen on what people did, with the numbers behind it.
- 9
Ready to launch
Ready or not yet, and who said go.
Decide whether it's ready for Marketing: enough real use, not perfection. Someone says go.
- 1Started
- Launched without a decision.
- 3Good
- A decision.
- 5Excellent
- A decision backed by real, repeated use, with who said go and the date.
- 10
If it goes wrong
How to roll back.
Write how you'll go back to the last good version if something breaks.
- 1Started
- A hope it won't break.
- 3Good
- A way back.
- 5Excellent
- A tested way back to the last good version, and who can trigger it.
How it works
- Made inStep 08 · ReleasesGet it ready for launch: versions, released to small circles, compared.
- What it's forPrepare what's built for launch: release versions to small circles of people, compare them, and pick the one that's ready.
- It feedsThe NewsroomSay it in their words.
